Liz Eastham
Liz Eastham is a senior sports media executive with over 18 years of experience driving growth and innovation across IMG, SNTV, Veritone, and now Reuters Imagen. She specializes in identifying new revenue opportunities and taking initiatives from concept to market launch.
At Reuters Imagen, Liz leads strategic partnerships across the sports and media sectors, helping organizations maximize the value of their content through digital asset management and distribution strategies. Her time at Veritone, a leading AI company, provided deep insight into how sports organizations are leveraging artificial intelligence to streamline workflows, automate media operations, and unlock new monetisation models.
Operating at the intersection of sports, technology, and media, Liz brings a unique perspective on how content owners can better engage audiences and future-proof their strategies in a rapidly evolving digital landscape.

