Broadcast Sport Awards
Amanda Lawson

Amanda Lawson

Hang Loose Media Group


Throughout her career, Amanda has created, managed and delivered all aspects of production successfully for some of the world’s leading brands and organisations most notably as Head of Production Operations for ITV Sport and as Director of Production for UFC where she led all content initiatives and live broadcasts across EMEA. Her role as Global Head of Content for Gfinity cemented her reputation as an innovative producer of competitive gaming and she was the creative lead across a multitude of high profile esports contracts including F1 esports and the ePremier League.

With ambitions to utilise her extensive knowledge and experience in the industry to make a positive impact in the sport and esports sector, Amanda launched her own production business, Hang Loose Media Group in January ’22 and is excited to grow it into a global media brand. 


  • "It’s absolutely fantastic for us to be sponsoring the Broadcast Sport Awards. What we get back from this is great exposure for the brand and ability to network with the broadcast community."
    Nev Appleton
    Co-Founder, MOOV Ltd
  • “An incredible first ever Broadcast Sports Awards! The awards reunited the sports production and sports broadcast industries, to celebrate the fact that despite its many challenges, it had produced such outstanding broadcast sports moments. It was also an opportunity to bring together clients, colleagues, and talent to be a part of these celebrations.”
    Marie Ellis
    Head of Marketing, NEP UK
  • ‘’It is rare to get such a good mix of sport industry professionals in the room from all corners of the market. The opportunity to share in the successes of the year and look forward to year ahead with old faces and new friends was fantastic and we’re looking forward to going again in 2022’’
    Edward Fleet
    Sales Manager UK & Northern Europe, Stats Perform